The Laws of Simplicity (Design, Technology, Business, Life)
The basic objective of the book, the Laws of Simplicity (Simplicity: Design, Technology, Business, Life) is to promote simplicity. The book has been authored by John Maeda and it equates simplicity with sanity.
We are living in an era which is heavily dependent on technology, which can be complicated. for example, DVD players come with many menus and options and softwares which are bundled with voluminous manuals which are often too tedious to go through. However, despite the technological advancements, we want things that are easy and simple to use and, at the same, time should be able to perform all the complex tasks according to our desire.
In this book, the author explains ten laws to balance the elements of complexity and simplicity in the business, design and technology. These principles are guidelines for getting more then what is needed. The book tries to give an answer to the question on how the notion of ‘improved’ can be redefined so that it doesn’t always refer to something additional.
The Laws of Simplicity (Simplicity: Design, Technology, Business, Life) has been published by MIT Press in 2006. The book is available in hardcover edition. The author’s guide to simplicity is relevant in the digital age as it can drive both technology and business.
